Just a quick post to outline that google appear to be having issues with their PPC advertising.
Client have been noticing an extra variable in their url when clicking on paid adverts. This extra variable takes starts with “gclid=” and looks something like “gclid=CIfd2tC1mqACFR88lAodpFKYdw”.
If you are using a .htaccess file to redirect your webpages you may find you will have issues with your redirects when pages are loaded from Google adverts.

